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A joint venture between two biotech firms, Agronomics and Roslin Technologies, its research team is already growing lab-made pork and chicken, and is now developing cultivated beef and lamb too.

The startup, founded in 2014, has a data-driven platform that allows farmers to make decisions on seeds and agronomics.

By using drought-resistant barley and improved agronomics, Hammann said AB Inbev surpassed a target of reaching 475,000 metric tonnes of barley output by 2021, with a record harvest of 560,000 tonnes achieved in the 2020 season when rains were good.

“It’s a beautiful material,” said Hamrick, co-owner of Golf Agronomics, which supplies sand to golf courses.

Says Christofferson, “They can tell you agronomics until they’re blue in the face. They know it better than I do. But I know feel.”