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And Pernod Ricard launched a non-alcoholic version of gin, along with Cinzano Spritz 0% and Ceder’s, a gin-like non-alcoholic beverage with botanical notes of juniper, rooibos and buchu.

Mr. Hudson’s best-known commercials included one in which Joan Collins splatters herself with a glass of Cinzano white wine, to the delight of another actor, Leonard Rossiter, seated beside her on an airplane; and another showing robots building Fiat Stradas in a factory in Turin, Italy, to the music of Figaro’s entrance aria from “The Barber of Seville.”

The defendant was accused of switching two look-alike horses — a top 3-year-old, Cinzano, for a long shot, Lebon, that the New York Times sports columnist Red Smith said “couldn’t beat a fat man from Gimbels to Macy’s.”

Among his best known TV commercials were for Cinzano, featuring Joan Collins and Leonard Rossiter, and Parker developed a reputation for astute comic ability.

Cinzano, a purportedly dead 4-year-old champion colt, won a race on Sept. 23 at Belmont Park, under the name of Lebon, a 57-1 long shot.