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But it’s precisely the earth tone of the rocky hillsides framing the Yakima Valley that make a springtime pop of color such a visual treat.

“Earth tone suits you, so give it a smile,” Page Hamilton barks over a groove so rigid it’s almost funky.

Inside they are an Instagram influencer’s fantasy of Southwest chic with pueblo blankets hanging on whitewashed walls and earth tone accents.

Adamo said the collection paid homage to his native city, Crotone, and its fragile mountainsides, represented in the earth tone colors.

Requests poured in for boxes full of books about business, or books with earth tone covers.