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Trevor’s portrayal, while pleasant in its own right, differed enough from Christie’s description that the magazine Picturegoer Weekly ran an editorial lambasting it, under the headline “Bad Casting.”

Through such publications as Picture Post and Picturegoer, Hepburn’s image reached a huge public.

A publication entitled Pictures and the Picturegoer has made its appearance, and, please, we want to know what a Picturegoer is.