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All of them worked in the fashion business – or “schmatte” trade, to use the Yiddish term.

He celebrates his impending freedom from the federal government in college-professor schmatte—glasses and a Cornell sweatshirt—while watching the speech, only to see the signal cut out.

Welcome to the land of the Silicon Schmatte.

When she finally decides to go glamorous, rejecting the schmatte headquarters has given her in favor of sleek eveningwear, it feels like a victory, for McCarthy and Susan both.

“If Blanche DuBois took stock and said, ‘This is where it’s at, and I’m going to get rid of these schmatte clothes and get me a nice pants suit, and look smart here, with a pocketbook and a hat’—she would have been all right.”